bluebird bio Cookie Notice

This “Cookie Notice” explains how bluebird bio, Inc. (“bluebird”, “we”, “us” or “our”) uses cookies and similar tracking technologies when you visit any website(s) on which we post this Cookie Notice (the “Sites”).

What are cookies?
Cookies are small data files that are placed on your computer when you visit a site. Cookies serve different purposes, like helping us understand how a site is being used, letting you navigate between pages efficiently, remembering your preferences and generally improving your browsing experience. 

Who places cookies on my device?
Cookies set by the site you visit are called “first party cookies”. Cookies set by parties other than us are called “third party cookies”. Third party cookies enable third party features or functionality within the site, such as site analytics, advertising, and social media features. The parties that set these third-party cookies can recognize your computer or device both when it visits the site in question and also when it visits certain other sites and/or mobile apps. We do not control how these third parties use your information, which is subject to their own privacy policies.

How long will cookies stay on my device?
The length of time a cookie will stay on your device depends on whether it is a “persistent” or “session” cookie. Session cookies will only stay on your device until you stop browsing. Persistent cookies stay on your browsing device after you have finished browsing until they expire or are deleted.

What other tracking technologies should I know about?
Cookies are not the only way to track visitors to a site or app. Companies use tiny graphics files with unique identifiers called beacons (and also “pixels” or “clear gifs”) to recognize when someone visits its sites. These technologies often depend on cookies to function properly, and so disabling cookies may impair their functioning. 

Flash Technology
We may use Flash cookies (which are also known as Flash Local Shared Object (“LSOs”) on our Sites to collect and store information about your use of our Sites. Unlike other cookies, Flash cookies cannot be removed or rejected via your browser settings. If you do not want Flash cookies stored on your computer or mobile device, you can adjust the settings of your Flash player to block Flash LSO storage using the tools contained in the Website Storage Settings Panel at this website. You can also control Flash LSOs by going to the Global Storage Settings Panel at this website and following the instructions. Please note that setting the Flash Player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our Sites.

Pixel tags
We may also use pixel tags (which are also known as web beacons and clear GIFs) on our Sites to track the actions of users on our Sites. Unlike cookies, which are stored on the hard drive of your computer or mobile device by a website, pixel tags are embedded invisibly on webpages. Pixel tags measure the success of our marketing campaigns and compile statistics about usage of the Site, so that we can manage our content more effectively.

Your choices
In addition to the choices on cookies you can make on our module, browsers let you remove or reject cookies. To do this, follow the instructions in your browser settings. Many browsers accept cookies by default until you change your settings. Please refer to http://www.allaboutcookies.org/manage-cookies/index.html for information on commonly used browsers. Please note that if you set your browser to disable cookies, the Sites may not work properly.

For more information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit www.allaboutcookies.org.

For more information about how we collect, use and share your information, see our Privacy Policy.

Changes
Information about the cookies we use may be updated from time to time, so please check back on a regular basis for any changes.

Cookie Declaration

Questions
If you have any questions about this Cookie Notice, please contact us by email at privacy@bluebirdbio.com.

Last modified March 2021